Marketing your Home


A marketing plan to bring buyers to your door

The Long Realty brand has a proven track record and is trusted by buyers and sellers throughout Arizona.

Backed by over 10,000 years of combined experience, the tasks of listing, promoting, and ultimately selling your home are in good hands.


Below is an example of what I will do for you to get top dollar for your house in the shortest amount of time with the least amount of stress.

I'll further customize marketing for you, ensuring the marketing plan is specially tailored to you.


Preparing your home
for sale

The truth is that homes with great curb appeal and homes that are super clean, well maintained, and have pleasing decor sell faster and for more money than homes that don't measure up. Buyers want to fulfill a wish list, not a to-do list. Oftentimes it’s not one big thing, but a lot of little things that turn buyers away.

Together we will work out an individual plan on how to make the most of your house.

Professional photography

No question, good photography and videography are critical for selling your house. Homes with high-quality photos receive 47% higher asking price per square foot.

Video Tour

A video tour includes a sequence of videos or still images, so people can view the house without having to be physically present. Sound effects, music, narration, text and other multimedia effects are often added to enhance the visual experience. The tours can be streamed and viewed across the web via almost any mobile phone or computer.

3D Virtual Tour

Virtual house tours allow people to take a visual walk through a home. It is a 360° image of your home that offers potential buyers a 24/7 open door experience, allowing visitors to walk your entire house from the comfort of their phone, tablet or computer. Compared to photos and videos, this technology offers a more accurate and realistic experience.

Matterport Tour

A Matterport 3D Virtual Tour offers a fully interactive, completely immersive 3D experience. Potential buyers are able to gain a real-world perspective of your house through the navigation of your space Step by Step, floor by floor. They can check out every room and corner with a few mouse clicks.

Floor plan

Descriptions and nice pictures from your house are not enough anymore. A floor plan is a fantastic marketing tool that can make your house stand out from other competitor property listings. Good floor plans increase customer engagement with the real estate listing and can even increase the resale value of the property. A study shows that floor plans are one of the most important aspects of marketing a real estate property for sale.

Coming soon

Marketing your home even before the sign goes up! While we are getting your listing ready to hit the market, I can promote your coming soon listing in MLS and on private and exclusive Facebook group pages. This will reach all the agents that may have buyers looking for a home like yours.

Marketing to other agents

I promote your property through my powerful network of agents. Your property will be exposed to over 1200 Long Realty agents. Besides, I will share information on your home at our weekly office meeting, where agents are looking for just the right house for their buyers.

Prominent yard signage

Give your home instant credibility with the sign of confidence. These signs are everywhere and for good reason. Long Realty represents professionalism and care in the community.

Printed property flyer

I create a customized photo flyer and will install specialty tubes for the flyer distribution on the "For Sale" sign.

Open House

Open Houses are a great way to expose your home to the public for feedback on price, condition, and marketability... In some cases, it might even attract the buyer for your home.We make Open Houses an event:
I make Open Houses an event: Between my exposure on social media, numerous websites, and print advertising in the newspaper, my open houses are second to none, and are designed to attract big attention to your listing.

Social Media

I use the latest social media platforms to create digital buzz by promoting your property to my wide network of online communities and contacts, connecting with potential buyers, and responding immediately to their inquiries.

Just listed announcements

I will notify your neighbors of your property as soon as it goes on the market. My direct mail postcards initiate word of mouth marketing, maximizing exposure and marketing to a target audience.

Company and TAR Home Tours

Broker Tour with Long Realty Branch Office. Broker Tour with Tucson Association of Realtors-Local Real Estate Office.

Custom HomeBook

When prospective buyers visit your property or open house, I have a unique way to showcase your home and provide buyers valuable information. Customized ‘About This Home’ Books are designed to thoroughly inform perspective buyers about your home’s special qualities.

Luxury

With the biggest Luxury market share for Southern Arizona and a membership with Luxury Portfolio International, Long Realty Company is a local and global leader working on your behalf, connecting you to the largest pool of affluent buyers at any given time.

 Ongoing communication for follow-up showings


The Power of Print

Even in the digital age, the power of print cannot be underestimated. While many brokerages have opted to advertise solely online, we value the power of print as an overall marketing strategy.

Mobile app

With your property on the Long Realty mobile app, buyers will be able to access your listing anywhere, anytime from any device.

Tapping into our Networks

Long Realty is both a Berkshire Hathaway affiliate and a member of Leading Real Estate Companies of the World®. These connections give your property unparalleled access to a national and global network of more than 130,000 sales associates, who sell more homes than any other national brand.